Paromita Goswami's Page

Please list the countries and/or regions in which you (or your organization) have direct and significant expertise

India

What is your current country of residence (or location of your organization)?

India

What is your current job (and organization) and/or where and what field are you studying?

Associate Prof, Xavier Institute of Management, Bhubaneswar

How many years professional experience do you have ?

11-15

What is your personal or organizational website?

http://hib.ximb.ac.in/Hibiscus/Pub/faccvDet.php?client=ximb&fac...

What is one of your favorite websites in the field? (please provide one answer per box)

http://www.mettacenter.org/

Which are your primary sectoral areas of expertise (or the primary sectoral areas of your organization) ?

Business, Education, Psychosocial, Terrorism

Which are your primary skills areas(or the primary skill areas of your organization)?

Curriculum Development, Evaluation, Monitoring, Research, Qualitative Skills, Quantitative Skills, Training

What are some of your current areas of research (if any)?

Terrorism, Psychographics, Youth Studies, Gender issues, AIDS-related communication, Green Marketing

If appropriate feel free to list several of your (or your organization's) publications

(1) Goswami P. (2009), ‘Resisting Indoctrination to Violence by Religion-based Terror Groups with Social Marketing’, research proposal accepted for the Second Transformative Consumer Research Conference to be held at Villanova School of Business, USA under the aegis of Association of Consumer Research in June 26-28 http://hib.ximb.ac.in/Hibiscus/Pub/pubdocDet.php?client=ximb&do...
(2) Goswami P., Mishra M.S. (2009), ‘Would Kiranas in Urban India Survive the Modern Trade Onslaught? Insight from Efficiency Perspective’, Working Paper presented in 2009 Asia-Pacific Advances in Consumer Research Conference at Indian School of Business, Hyderabad, India on Jan 2-4, 2009, listed on SSRN's Top Ten download list for MKTG Subject Matter eJournals, MRN Marketing Network, DEV: Other Political Economy: Development (Topic), Review of Marketing Science (ROMs), UERS: Quality of Life & Environmental Comparisons (Topic) and UERS: Analytical Models (Topic).
(3) Goswami P., Mishra M.S. (2009), ‘Would Indian Consumers Move from Kirana Stores to Organized Retailers When Shopping for Groceries?’, Asia Pacific Journal of Marketing and Logistics, an Emerald Publication, Vol. 21, Issue 1, pp 127-143 (this paper was listed on the top ten download list of SSRN for “MKTG Subject Matter Journals", "MRN Marketing Network" and "Behavioral Marketing")

(4) Goswami P. (2008), ‘Is the Urban Indian Consumer Ready for Environment-Friendly Apparel?’, International Journal of Green Economics, an Inderscience Publication, Vol. 2, No. 4, pp 411-426 [this paper was listed on top ten download list of SSRN for DEV: Environment (Topic), DEV: Political Institutions & Economic Growth (Topic), IPE: Globalization (Topic) Top Ten and PIGOPO: Interest Groups & Peak Associations (Topic)]

(5) Goswami P. (2008), ‘Is the Urban Indian Consumer Ready for Clothing with Eco-labels?’, International Journal of Consumer Studies, a Wiley-Blackwell Publication, Vol. 32, Issue 5, September, pp 438–446

(6) Roy S., Goswami P. (2007), ‘Structural Equation Modeling of Value- Psychographic Trait- Clothing Purchase Behavior: A Study on the Urban College-goers of India’, Young Consumers, an Emerald Publication, Vol.8 (4), pp 269-277.